Chalk Signs Agreement with Symetra Financial Corp. for Mobile chalkboard™
WASHINGTON, DC – September 9, 2008
– Chalk Media Corp. today announced that it has signed a software
licensing agreement with Symetra Financial Corp. for its BlackBerry®
communication platform, Mobile chalkboard™.
“Mobile
chalkboard™ provides us with a targeted and secure communication link
to our various sales and distribution channels,” said Kathryn Riley,
Assistant Vice President for Brand Development, Symetra Financial Corp.
“Chalk’s software will help us create interactive mobile content, push
it to a specific target audience and track its use.”
“We are
very excited that Symetra will be utilizing Mobile chalkboard™ to help
drive and differentiate their business”, adds Stewart Walchli,
President & Chief Executive Officer, Chalk. “With workforces
spending less time in the office and more time travelling,
organizations can realize substantial productivity and competitive
gains by leveraging their target audience’s BlackBerry devices and
delivering impactful mobile content, separate from the clutter of
traditional email.”
About Symetra Financial
Symetra
Financial Corporation provides retirement plans, employee benefits,
life insurance and annuities through a national network of independent
advisors and agents. Headquartered in Bellevue, Wash., Symetra’s
insurance company subsidiaries have $20 billion in assets. For more
information, visit www.symetra.com.
About Chalk Media Corp.
Chalk’s
new mobile content deployment system, Mobile chalkboard™, allows
multimedia content to be created, securely pushed and tracked on
BlackBerry® smartphones. Our software and content help organizations
communicate with their employees, business partners and customers.
Additional information is available at www.chalk.com.
The TSX Venture Exchange has not reviewed the contents of this release and is not responsible for its accuracy.
The
BlackBerry® and RIM families of related marks, images and symbols are
the exclusive properties and trademarks of Research In Motion Limited.
RIM assumes no liability and makes no representation, warranty or
guarantee in relation to third party products or services.
For more information, please contact:
Chalk Media Corp.
Kris Sutherland
Executive Vice President
604.453.4424
kris@chalk.com